Keep 75%+. Get two co-founders. Launch.
Founder75 gives senior C-suite executives and domain leaders a technical co-founder and a growth co-founder — with their teams — who co-invest their capacity and win only when you do. You bring validated domain expertise and the capital that keeps the company yours.
Two co-founders, not an agency.
A freelancer ships and leaves. A co-founder is bound to the outcome — and takes equity instead of a margin.
The team that builds it
- Product architecture & technical roadmap
- Full-stack MVP — built, tested, shipped
- Cloud, infrastructure, integrations, security
- Weekly working-software demos
The team that sells it
- Brand, positioning & messaging
- Customer validation during the build
- Launch campaigns & paid acquisition
- Analytics & a repeatable funnel
75% is your floor. Conviction earns more.
One rule: the more you fund the build yourself, the more runway you create and the less we carry — so you keep more. Never the reverse.
| You invest | What we deliver | We hold | You keep | Runway |
|---|---|---|---|---|
| £35k | Core MVP build | 25% or less | 75%+ | ~5 mo |
| £75k | MVP + first marketing | 20% | 80% | ~5–6 mo |
| £120k | Full build + marketing | 15% | 85% | ~8–10 mo |
| £175k | Build + marketing, longer | 12% | 88% | ~12 mo |
| £250k | Full dedicated team, 12 mo | 9% | 91% | ~14–16 mo |
Illustrative — confirmed against your build. For comparison, a venture studio takes 30–60% and funds everything; here you fund it, keep the majority, and get both teams.
Your capital is runway — not our fee.
It stays in your account
Your capital goes into your company as runway. Never paid to us as profit.
We bill at cost
Our team is billed to the company at cost. The value above that cost is what we invest for equity.
Equity is our only upside
We take a minority stake instead of a margin. We win only when your company grows.
We say no to most. That's the point.
A clear path. No drift.
Apply
A short, scored application. We read every one personally.
Discovery
A 30-minute call to pressure-test market, buyers and fit.
Terms
Shareholders' agreement, equity via the ladder, company set up.
Sprint
Team assembled, scope locked, first demo within two weeks.
Some people retire with the idea still in them.
If it's validated and you're ready to back it, bring it. We'll bring the team. A small cohort, by application only.
Apply as a Founder →Reviewed within a week · Pre-buyer interest required · You keep the majority